Export Architecture: Even Small American Firms Look Overseas to Survive

Think America imports too much from around the world? Well, many architecture firms are tipping the balance by exporting their expertise for design projects overseas.

Designing buildings in foreign countries is certainly nothing new, but American firms have pursued international work much more aggressively since the recession hammered the U.S. market. And it’s not just the giant firms reaching overseas. Consider the Archiventure Group, a four-person, Denver-based firm that specializes in resorts and golf clubs. Work is slow in Denver, so now the firm is designing a golf resort in India.

Medium-sized Heller-Manus Architects in San Francisco had no foreign work four years ago, but now does nearly half its work for Chinese clients. Among its Chinese projects is the central business district of Guangzhou.


Guangzhou Central Business District

Why are American firms finding working overseas? The answer is a combination of two factors: First, many other countries, particularly in Asia, are enjoying a building boom; and second, in many cases American architectural expertise is valued more than local knowledge.

There are several strategies to expanding internationally. Some firms partner with existing, local firms; others buy local firms; and some start their own, freestanding offices. Which strategy works depends on the country in question and the size of the firms involved.

Naturally, there are pitfalls to international work. Some firms report not getting paid promptly (who wants collection hassles 2,000 miles away?), while others struggle with local customs are regulations. And you can’t forget the travel expense! Burkett Design in Denver, which has an office in Dubai and also works in Sudan, racks up $40,000 a year in travel, founder Amy Burkett says.
Despite those issues, architecture is sure to continue as one of America’s fastest growing exports.

Tags: Architecture, Overseas